I watched a bit of someone's play through and was impressed by how much content there actually was for a one-off bit like this. I would have assumed they would have just made enough content to make for a funny ad but there's quite a lot of scripted storyline and voice acting.
Tade0 1 hours ago [-]
IKEA is known for going the extra skogsmil in whatever they do.
Play a game long enough and the main challenge becomes inventory management. I look forward to the IVAR update.
jml7c5 2 hours ago [-]
I was wondering what compelled Bethesda to update the game a few weeks ago, the first time in two years. On PC, any update to the game breaks mods that rely on DLL modification, so you'd expect them to be wary of doing it for no reason. Maybe improving support for this was the impetus.
blitzar 1 hours ago [-]
They needed to do a few nerfs and buffs to the other storage solutions to balance the game for the introduction of KALLAX
cyh555 31 minutes ago [-]
Is this Skyrim Special Edition or the Legendary Edition?
aenis 50 minutes ago [-]
Best thing I saw on hacker news in a while.
brindleth 2 hours ago [-]
Is that Matt Berry!?
scrollaway 2 hours ago [-]
Unmistakably so.
fragmede 2 hours ago [-]
Do you think someone at IKEA had the idea and they hired someone to do it, or did someone have the idea and made it, and then talked IKEA into making it official?
bcraven 55 minutes ago [-]
The idea has been conceived and executed by creative agency Mother, in partnership with Kinggath Creations - a team of creatives, fans and mod developers who make fun and original content that blends seamlessly into the game world.
It is likely they had the idea they (the people that actually made the mod) could talk a brand into this and IKEA was one of the many brands pitched. But someone at IKEA has to have seen this and say okay this makes sense for it work obviously. Eitherway i would say it doesn't really matter as long as they do fun stuff like this
tonijn 2 days ago [-]
Is it April yet?
carabiner 2 hours ago [-]
No it's 9/12
ganzsz 46 minutes ago [-]
It's not December yet?
englishrookie 15 minutes ago [-]
I agree with the spirit of your comment. 20261209 Is a much better way to express the date than the 9/12 Americanism.
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From the FAQ:
Is this real? Yes.
https://creative.salon/articles/work/ikea-mother-kallax-stor...